Alex Bennett: From Reality TV to CEO and Podcasting Powerhouse
In today’s fast-paced digital world, creators are rewriting the rules of media. Among those leading the charge is Alex Bennett, a dynamic entrepreneur, podcast host, and former reality TV personality. From her early days in Oklahoma to building a career in New York City, Bennett has carved a unique path across entertainment, media, and entrepreneurship. With her company Just Media House, she’s now empowering content creators to thrive in an ever-changing industry.
This article takes a deep dive into her personal and professional journey, her time at Barstool Sports, her role on Bravo TV, and how she transitioned into launching her own media house.
Early Life and Education
University of Oklahoma Roots
Alex Bennett, originally Alex Hodges, was born and raised in Oklahoma. She pursued her higher education at the University of Oklahoma, where she earned a Bachelor’s degree in Communications and Media Studies. During her time in college, she was an active member of the Kappa Kappa Gamma sorority, building connections and leadership skills that would later serve her well in business and media.
Her Oklahoma upbringing played a significant role in shaping her grounded personality, even as she transitioned into the bustling world of entertainment and entrepreneurship in New York City.
Reality TV Beginnings
Sweet Home Oklahoma on Bravo
Bennett first gained national attention as a cast member on Bravo’s reality TV series “Sweet Home Oklahoma” in 2016–2017. The show followed the lives of a group of women navigating friendship, family, and careers in Oklahoma City.
As part of the cast, Alex quickly became known for her charisma, humor, and authentic personality. Viewers connected with her candidness, and the show gave her a platform to showcase her natural ability to connect with audiences. This early experience in front of the camera was a stepping stone to her later work in media and podcasting.
Career Evolution
Interior Design and Project Management
Before fully diving into the media industry, Alex worked as a Project Manager for Jennifer Welch Designs from 2015 to 2019. In this role, she oversaw interior design projects, managed cross-functional teams, and built strong client relationships. This experience gave her practical skills in leadership, organization, and business development.
Chief Content Officer at Wild by Nature CBD
In 2019, Alex moved into the wellness and lifestyle space by becoming the Chief Content Officer at Wild by Nature CBD. She was responsible for creating a comprehensive content strategy, building the company’s online presence, and fostering a community around the brand. This role marked her shift into digital media and set the stage for her future endeavors.
The Barstool Sports Chapter
The Mean Girl Podcast
In 2021, Alex Bennett joined Barstool Sports as a podcast host. She co-created and co-hosted the Mean Girl Podcast alongside Jordyn Woodruff. The podcast quickly gained traction for its bold, unfiltered discussions about relationships, taboo topics, and personal growth.
Her work at Barstool included:
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Conceptualizing and producing podcast episodes.
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Conducting interviews with industry leaders and influencers.
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Managing and growing the Mean Girl Podcast social media accounts, which amassed more than 1.3 million followers across platforms.
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Implementing promotional strategies that boosted the show’s visibility.
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Hosting live events and meetups with fans.
The Mean Girl Podcast became one of Barstool’s fastest-growing shows, cementing Alex as a rising voice in digital media.
Transition from Barstool
After two successful years, Alex parted ways with Barstool in September 2023. This transition wasn’t an end, but rather a new beginning. She took the skills, audience, and insights she had gained and channeled them into building her own company.
Entrepreneurship: Just Media House
Founder & CEO
In 2023, Alex Bennett launched Just Media House, where she serves as CEO and Founder. Based in New York, the company is described as an all-in-one content house built for creators, by creators.
The mission of Just Media House is to give creators the tools, infrastructure, and support they need to succeed. By handling operations, strategy, and logistics, the company allows creators to focus on what they do best — creating content.
Shaking Up the Industry
Alex’s vision with Just Media House is to challenge traditional media models. Instead of creators being tied down by rigid structures, her company offers flexibility, resources, and independence. This approach reflects her own journey of moving from mainstream media (Bravo and Barstool) to creating her own platform.
Personal Life
Marriage and Divorce
Alex Bennett married Graham Bennett, the son of Oklahoma City Thunder’s Chairman Clay Bennett, in 2019. The couple later divorced in 2023, which Alex has openly discussed in interviews and on social media.
New Relationship and Family
Following her divorce, Alex began a relationship with Harrison Fugman, a New York–based entrepreneur with Canadian roots. She has since shared parts of her personal life with him on social media, including a popular Father’s Day post where fans nicknamed him the “Canadian cowboy.”
Her openness about her personal journey, including love, heartbreak, and new beginnings, has made her relatable to her audience.
Life Beyond Work
Outside of her career, Alex Bennett is known for her active lifestyle. She enjoys boxing, walking along the West Side Highway in New York City, and spending quality time with friends and family.
Her ability to balance personal wellness with a demanding career has become part of her personal brand. Fans appreciate her candid posts about both successes and struggles, as she presents an authentic picture of life as a modern entrepreneur.
Alex Bennett’s Impact
Empowering Creators
Through Just Media House, Alex Bennett is helping to redefine what it means to be a content creator. She is building systems that support independent voices and ensure creators don’t have to sacrifice ownership or authenticity to succeed.
Inspiring Women in Media
As a female CEO in a competitive industry, Alex also serves as a role model for women pursuing careers in media and entrepreneurship. Her story reflects resilience, adaptability, and a willingness to take risks.
Conclusion
From reality TV star to media entrepreneur, Alex Bennett has navigated multiple industries while staying true to herself. Her career path highlights the importance of evolution, adaptability, and seizing opportunities. Whether it’s through her time on Bravo, her success at Barstool Sports, or her leadership at Just Media House, Alex continues to leave her mark on the media world.
With her growing influence and commitment to supporting creators, Alex Bennett’s journey is far from over. She embodies the future of digital media — authentic, entrepreneurial, and unapologetically bold.
